The invention of mobile phones and smart technology has led to the Uberification of many services. This means easy consumer connection, location-based services and a smart and secure automated payment system. When we think about services that would fall under the Uberification process, you will be amazed to know actually that this list is very extensive. It includes services that you did not even think possible. The on demand beauty apps are a few of these products that are providing an Uber beauty service.
For anyone who had wished at some point that they had a personal stylist come and do their hair, or come to your office to get you ready for that all important business meeting, then your wait is over because your wish is about to come true. Beauty companies across the globe are slowly revamping their services to include uber for beauty services because they have realised their clients like the concept of receiving a beauty treatment at their convenience.
So what are the reasons why the beauty industry is taking the Uber route? Why are more and more entrepreneurs thinking of getting into the on demand beauty industry?
- Extensions of location – Beauty companies now have the ease and facility to expand their business locally. They can now list their services on the beauty on demand app that is in their locality and expand their business. This way they make themselves visible to potential clients and raise their brand awareness. If they are an already existing salon, then beauty companies can use the app to get clients to visit their salon and tell them about the different services they offer. They can include a “Get in touch” link too.
- Convenient and easy – The two main points that will draw customers to your beauty service are the ease and convenience that the app provides. Clients can get a five-star spa and salon treatment sitting in the comforts of their home at a ridiculously cheap price.
- Push Notifications – Pushing your customers to open their app regularly can increase the chances of retaining customers. On demand beauty apps are the way of keeping your clients in line with your brand as well as gaining their attention. Things like promo code pop-ups, discounts, and enticing offers prompt your clients to open the app in a bid to know more about the offers.
Nowadays with the on demand technology we can have beauticians racing about in their cars and/or scooters with their bagful of goodies to make you beautiful at a price that is easy on your pocket and in the comfort of your home at a time that is convenient to you. These beauticians do not only go to homes. They will go and provide the service at your office or hotel or any other accommodation too.
Have a venture in mind?
If you have been having a muse on whether you should invest in the on demand beauty apps, then you should. These apps are a hit with all beauty conscious people. They are also popular with stay at home mum as well as professionals. Not only that they are used in social occasions too like hen parties, brides, baby showers, stag parties etc.
If you are thinking of making a quick buck with a minimal expenditure than this app is the solution in this era of digitalization, convenience, comfort and time restraints.